Here’s the list:
- IDENTITY ISSUES: Harris is just brushing off Trump’s identity-based attacks, which is wise, since they only alienate swing voters. In any event, the facts on identity speak for themselves, and the electorate of 2024 is younger and less amenable to racist attacks than the electorate of 2016.
- THE FUTURE, NOT THE PAST: Trump is a reactionary. His vision of America is an idealized (from the white Christian nationalist point of view) version of the 1950s. Basing the discussion in today’s reality, embracing change, and refusing to go backwards is the best antidote for that approach.
- FREEDOM, NOT DEMOCRACY: Saving “democracy” is too abstract for the average voter. Talking about how the GOP is coming for specific freedoms will make more of an impression. That is what Harris is doing.